During the day there is a moment where more than 30.000.000 (millions) of people fly above earth. At that time borders are not exist.
Some of them understand the places as countries and behave according to stereotypes
Some of them as markets and behave as old fashion salesmen
Some of them as places full of opportunities and try to catch up with them
But there is a minority of people, like us that have a deep understanding of the 3 dimensions of Market/Country/ Culture (subCultures included). We work to transform the InrerNational approach to InterCultural acting.
We start from respecting the local culture, then we face all together the barriers of business by understanding the challenges and then we face the opportunities by providing solutions to that challenges
This is the new era of the Corporate Citizenship.
We think about and act responsibly…